What Should You Actually Do When the Market Drops?

Today we’re going to walk you through four critical questions every investor should ask when volatility strikes. From gut-checking your plan to reviewing your risk tolerance, we’ll lay out a practical, emotionally grounded framework for responding to turbulent markets. It’s not just about evaluating where you are, it’s about taking a look at the opportunities that exist in these investing environments.

This episode will help you quiet the noise and focus on what matters most: staying aligned with your long-term goals and making decisions rooted in clarity, not fear.

Here’s what we discuss in this episode:

💵 Why your “buffer account” is your emotional parachute

🧵 Are you wearing the wrong risk “fit”? (aka skinny jeans!)

📉 Opportunities in downturns: rebalancing, tax-loss harvesting & Roth conversions

🔇 Cutting through noise—why emotion shouldn't drive your portfolio

0:00 – Intro

2:10 – Gut check

5:36 – Risk tolerance

9:20 – Strategies

12:04 – Unhelpful behaviors

Helpful Resources:

Phone: 801-717-9237

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Check us out on YouTube: https://www.youtube.com/channel/UCtidWpldZGUBLmr24oWy87Q

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